The K-Mission
Tour.

You've landed! After clearing immigration and customs at Incheon International Airport, our local team will be right there waiting to greet you and whisk you straight into the city. We'll make a brief stop for an orientation at the Songdo office before heading to the iconic Lotte World Hotel, your home base for the adventure ahead. A welcome dinner full of local Korean delights awaits you before you settle in for some well-deserved rest. The journey begins now.

Today you step onto the campus of Hankuk University of Foreign Studies, one of Korea's most prestigious language institutions. You'll be welcomed with a formal ceremony by the Department of Korean Language before diving straight into your very first classes. Lunch in the vibrant campus cafeteria gives you a taste of authentic student life, and the afternoon is packed with immersive learning activities alongside real HUFS students who are just as curious about you as you are about them.

After morning classes at HUFS, get ready to enter the world of K-Beauty in the most incredible way. We're heading to the Amore Pacific flagship experience in the trendy Seongsu district: think lab-meets-luxury, with hands-on access to Korea's most iconic beauty brand. And as if that wasn't enough, the evening brings a full make-up masterclass where you'll walk away with your very own polished K-Style look. Warning: you may not recognise yourself.

This is the one everyone's been waiting for. After morning classes, we head straight to the headquarters of YG Entertainment, home to some of K-Pop's biggest acts. You'll get a behind-the-scenes look at how global superstars are made, then step into the studio yourself for K-Pop dance training. The grand finale? Filming your very own music video. Whatever happens in that studio stays legendary forever.

Today is one of the most special days of the entire trip. You move in with a Korean host family and get a genuine, unfiltered glimpse into everyday Korean life. You'll spend the day attending classes at your host's sister school alongside local students, following their schedule, sharing meals, and making connections that often last far beyond the program. There are no tourists here, just people.

We bid farewell to our host families and take to the streets of one of Seoul's most beloved cultural quarters. Insa-dong is a maze of traditional tea houses, indie galleries, craft shops and street food stalls, perfect for picking up something uniquely Korean. From there it's on to the grand sweep of Gwanghwamun Square at the heart of the city. And as the sun goes down, the energy picks up. Tonight we head to Gangnam for an unforgettable evening out.

Step back in time. Way back. We'll dress in stunning traditional Hanbok costumes and explore the breathtaking grounds of Gyeongbokgung Palace, one of Korea's most iconic landmarks. From there, the winding stone alleyways of Bukchon Hanok Village, a living, breathing piece of historical Seoul. We'll round out the day with a hands-on temple food cooking class before taking in panoramic views of the entire city from N Seoul Tower. A day that genuinely feels like two.

Korean baseball is an experience unlike any other: the chants, the choreographed fan sections, the sheer electric energy of Jamsil Stadium. We'll be right in the thick of it, joining a proper fan support session that'll have you wondering why every sport isn't played like this. After the game, it's beauty salon time: professional profile photos, a K-beauty transformation, and the perfect look ready to take to the closing banquet.

The last full day is one you'll want to slow down and savour. We return to HUFS for heartfelt farewell remarks from the Dean, a meaningful moment that marks everything you've learned and experienced over the past week. The evening culminates in a spectacular Closing Banquet, a proper celebration of the friendships forged, the Korean you've picked up, and the memories that'll follow you home. Tonight, we celebrate you.

All good things must come to an end, but what an end it's been. After checking out, our local team will shuttle you back to Incheon International Airport with your luggage, your memories, a few extra kilograms of snacks, and probably a new appreciation for Korean culture that will stay with you for life. Until next time, 안녕히 계세요!

Your group touches down together at Incheon International Airport, and the adventure starts the moment you clear customs. Our local team will be waiting to gather everyone and transfer you as a group to the Songdo office for a quick orientation, your first taste of what this program is all about. Then it's onward to the Lotte World Hotel for check-in, a welcome dinner, and the first of many evenings in Seoul.

The group arrives at Hankuk University of Foreign Studies for a warm and formal welcome ceremony hosted by the Korean Language Department. This sets the tone for the academic side of the program: engaging, immersive, and surprisingly fun. After a communal lunch in the campus cafeteria, classes kick off alongside HUFS students, creating an instant cultural exchange that gets everyone talking, in Korean and beyond.

After a morning of language classes, the group heads to the stunning Amore Pacific experience space in Seongsu, Seoul's coolest creative district. This isn't your average brand tour; it's an immersive deep-dive into Korea's global beauty empire. The evening belongs to the make-up masterclass, where every participant gets their very own K-Style transformation. Cameras ready. These photos are frame-worthy.

Get ready for the highlight of the week. After morning classes, we head to YG Entertainment, one of K-Pop's most legendary labels, for an exclusive behind-the-scenes tour, professional dance training, and a full music video shoot. The group program gets one extra gift tonight: an exclusive evening out in Gangnam, Seoul's most glamorous district, that goes until 11pm. You'll be talking about it for years.

Today takes the group into the homes and schools of real Korean families, one of the most authentic cultural exchanges you can possibly have. Students follow the host school schedule alongside local peers, sharing classrooms, lunch, and laughter. And tucked into the day is one of the group program's most unique offerings: a Perfume DJ session, where you get to create and take home your very own signature fragrance. Unforgettable on every level.

We kick off the day at the Dongdaemun National Museum, a stunning showcase of Korean history, design, and cultural identity that gives the whole trip an even richer context. Afterwards, the group winds through the charming streets of Insa-dong, hunting for treasures in the markets and sitting down for a proper gyoza dinner. And once night falls, it's back to Gangnam for another memorable evening out together.

Hanbok on, history activated. The group visits the magnificent Gyeongbokgung Palace draped in traditional costume, one of the most photographed moments of the entire trip. We then wander the narrow stone-paved lanes of Bukchon Hanok Village, where centuries-old architecture meets the modern Seoul skyline. A temple food cooking class and a visit to N Seoul Tower round out a day that somehow manages to feel both ancient and alive.

Korean baseball is a full-on spectacle: fan chants, synchronized cheering, incredible atmosphere at Jamsil Stadium. We'll experience it all with a proper group fan session that has the whole crowd cheering alongside thousands of locals. After the game, we head to the salon for professional profile photo shoots paired with expert K-beauty styling. Everyone leaves looking absolutely iconic.

The final full day begins with a meaningful return to HUFS, where the Dean delivers a personal farewell address to the group, a proud emotional send-off that marks everything accomplished over the past ten days. Bags collected, hearts full, and the evening culminates in a grand Closing Banquet where the whole group comes together one last time to celebrate the journey. Toasts, speeches, dancing. Everything.

The final chapter. Our local team will transfer the whole group to Incheon International Airport together for one last ride through the city you've come to love. Bags loaded with gifts, heads loaded with memories, and hearts already planning a return trip. Safe travels, and 안녕히 가세요! 🇰🇷

Welcome to Seoul in full summer bloom. After landing at Incheon and clearing customs, our local team greets you and sweeps you off to Songdo for your program orientation, your first proper introduction to what's ahead. Then it's on to the Lotte World Hotel for check-in, a Korean welcome dinner, and the first of many warm summer nights in this city. Rest up. Tomorrow it begins in earnest.

Day one at Hankuk University of Foreign Studies, and what a way to start. A formal welcome ceremony from the Korean Language Department sets the academic tone, followed by your very first language class in a real university setting. Lunch in the campus cafeteria alongside HUFS students makes everything feel immediately real, and the afternoon of cultural exchange activities ensures you leave knowing at least a few new friends and a few new words.

After morning classes, we head to Seongsu, Seoul's artsy, ultra-cool creative district, for an exclusive experience at Amore Pacific, the powerhouse behind K-Beauty's global rise. Think interactive labs, innovative products, and a genuine inside look at an industry that's changing the world. The evening brings your personal K-Style transformation with a professional make-up session you absolutely won't want to skip.

Classes in the morning, superstardom in the afternoon. YG Entertainment, one of the most iconic labels in K-Pop history, opens its doors for an exclusive session that takes you from fan to participant. You'll learn the choreography, understand the craft, and then step in front of the cameras for your very own music video shoot. Whether you can dance or not coming in, you'll leave with proof that you absolutely can.

Today you trade the hotel for a Korean home. Matched with a carefully selected host family, you'll spend the day attending classes at a local sister school, sitting in real classrooms, eating real school lunches, and building real friendships with Korean students your age. It's deliberately unscripted, genuinely connective, and often the day participants remember most vividly long after they've returned home.

After saying goodbye to your host family, we spend the afternoon exploring Insa-dong, Seoul's most enchanting cultural neighbourhood. Between the traditional craft shops, buzzing tea houses, street food vendors and indie art galleries, there's something for absolutely everyone. And once the sun sets over the city and the summer heat softens into a balmy evening, we head to Gangnam for a wonderful night out that perfectly bookends a week of incredible experiences.

Pull on your Hanbok. We're going royal. Gyeongbokgung Palace in summer is one of the most spectacular sights in all of Seoul, and wearing traditional costume as you wander the grand courtyards is an experience that never gets old. From there, the winding alleyways of Bukchon Hanok Village lead you through Korea's architectural soul. We cap the day with a hands-on temple food cooking class and the sweeping panoramic views from N Seoul Tower.

This one is pure summer joy. EVERLAND Caribbean Bay is one of Asia's most spectacular waterparks, and we're spending the whole day there: water slides, wave pools, lazy rivers, and the kind of uncontrollable fun that only happens when you're surrounded by friends in the Korean summer sun. This is the day everyone's been looking forward to since they booked, and it never, ever disappoints.

We start the final full day with a professional K-beauty salon session, the perfect chance to get your profile photos taken looking absolutely your best. Then it's back to HUFS for a heartfelt farewell from the Dean that truly marks how far you've come. The evening brings the Closing Banquet, a joyful, emotional celebration of everything the past ten days have meant. Tonight is yours. Savour every moment of it.

The last morning always comes too soon. Our local team will transfer you to Incheon International Airport, making sure everything runs smoothly right up to the moment you board. You're leaving with a suitcase full of souvenirs, a phone full of photos, and a version of yourself that has been genuinely shaped by this country. Until next time, 안녕히 계세요! 🇰🇷

The whole group lands together, and from the moment you clear customs at Incheon, the local team takes care of everything. A smooth group transfer takes you to the Songdo office for a welcome orientation, before continuing on to the Lotte World Hotel, your base for the adventure ahead. A Korean welcome dinner, an early night, and the quiet excitement of knowing what tomorrow brings.

The group arrives on campus at Hankuk University of Foreign Studies for a warm ceremonial welcome by the Department of Korean Language, a moment that instantly raises the sense of occasion and sets the academic tone for the week. Classes begin in the afternoon alongside HUFS students, making for a natural, energy-filled exchange that gets the whole group engaged from day one.

Post-class, we make our way to Seongsu and the world of Amore Pacific, an immersive brand experience that goes far beyond a standard company visit. This is K-Beauty from the inside: the science, the artistry, the global ambition. When the evening's make-up masterclass wraps up and everyone catches a glimpse of their K-Style transformation, prepare for the room to erupt.

The day everyone's been talking about since they signed up. After morning classes, YG Entertainment throws open its doors for a full K-Pop immersion: training, choreography, and a music video shoot that will have the whole group completely transformed. As a group program exclusive, the night takes it one step further: the group heads to a club in Gangnam for an exclusive evening out that goes until 11pm. Seoul after dark is something else entirely.

One of the most intimate days of the entire program, moving into a Korean home, following the host school's routine, and building genuine connections that cut through all language barriers. As a group program exclusive, the day also includes a Perfume DJ session: a hands-on fragrance creation workshop where each participant blends and bottles their own unique scent to take home. Cultural immersion has never smelled this good.

We open the day at the Dongdaemun National Museum, a visually stunning space that contextualises everything you've been experiencing all week through the lens of Korean design and cultural heritage. Insa-dong follows, where the group wanders freely through galleries, craft shops and snack stalls before sitting down for a proper gyoza dinner together. Then the city lights up and we head out for one more memorable Gangnam evening.

Today the whole group dresses in Hanbok and steps into one of Korea's most iconic settings: Gyeongbokgung Palace, with its sweeping courtyards and centuries of royal history. From there, the winding stone streets of Bukchon Hanok Village offer a quieter, more intimate glimpse into traditional Korean architecture. A temple food cooking class and a sunset visit to N Seoul Tower complete a day that belongs on a postcard.

Pure, unfiltered summer fun: the whole group descends on EVERLAND Caribbean Bay for a full day of water slides, wave pools, tube rides, and the kind of collective energy only a group trip to a waterpark can produce. The group program adds Play Bigga into the mix: group activities and team challenges that push the energy even higher. By the end of the day, absolutely everyone is glowing with satisfaction.

The last full day begins at the beauty salon, with professional profile photos and a final K-beauty look that captures exactly where the group has arrived. Then back to HUFS for a genuinely moving farewell from the Dean, before the program reaches its crescendo: the Closing Banquet, where every memory, friendship, and inside joke from the past ten days finds its proper celebration. Tonight, Seoul sends you off in style.

One last group ride to Incheon International Airport, where the team sees everyone off with the same care and attention that defined every day of the program. The group boards together, heads buzzing with memories, bags bursting with gifts, and hearts already counting down to the next time. 안녕히 가세요! 🇰🇷